Archive for the ‘Search Engine Optimization’ Category
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Google ditches Windows on security concerns
Google is phasing out the internal use of Microsoft’s ubiquitous Windows operating system because of security concerns, according to several Google employees.The directive to move to other operating systems began in earnest in January, after Google’s Chinese operations were hacked, and could effectively end the use of Windows at Google, which employs more than 10,000 workers internationally.
“We’re not doing any more Windows. It is a security effort,” said one Google employee.
“Many people have been moved away from [Windows] PCs, mostly towards Mac OS, following the China hacking attacks,” said another.
New hires are now given the option of using Apple’s Mac computers or PCs running the Linux operating system. “Linux is open source and we feel good about it,” said one employee. “Microsoft we don’t feel so good about.”
I found this article and it makes me think, could be finally phasing out IE? hahahaha, one can only dream!
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Search Engine Strategies Toronto Conference & Expo
Dates: June 9-11 2010
http://www.searchenginestrategies.com/toronto/
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Blogging: A Not So New Asset to SEO
When you think of how blogging started so many moons ago, it was used as an online diary or more commonly a travel log. This would keep track of where you have been, what you saw and where you were going. You could easily keep your family and friends updated on your latest excursion in a new place. The blogging world exploded and more often you were seeing political blogs, photography blogs and now corporate blogs? Did you hear me right? Yes.
Corporate blogs are the (not so) new seo tool that are vastly becoming popular on a number of sites showing up on and around the web. How do blogs help your SEO campaign? Well there are a number of factors that blogs can help you with in terms of SEO.
First of all, they are adding content. What is content? Content is king. When you decide to add a blog to any site you must first of all commit to actually adding content, at the very least on a weekly basis. The best content of course is original articles written by you or someone within your company. If you are not as scholarly as you would like and find it difficult to write articles on your desired subject, you can find yourself a content writer, there are many available for just this purpose, and you can verbalize what you would like to be told in an article and have them then put that verbage into an article, and voila! This can of course become very costly.
Another great way to add content, is to read articles written by other authors and comment on them. Find articles that you agree or disagree with and add your own ideas to that article (Alway’s remember to cite those authors). Finally the true tested method is keep up to date with the latest news in your field and keep your readers and customers up-to-date on the developments. Anyway you decide to keep your blog updated, just be sure you do just that. Blogging is a dedication and you will gain the benefits in your SEO efforts.
Secondly, a blog can be independently marketed within your SEO campaign. There are a number of blog directories that you can add your blog to, as well there are a number of blog traffic sites which can gain your blog a number of loyal readers. If you make your blog a useful resource and gain some subscribers to your blog you will create a buzz. What happens next? Natural linking. The ultimate in link development, link bait. Blogs are some of the best link bait there can be in the seo world. Make your blog as creative, fun and informative for your readers.
In summary, SEO consists of two major components. Content development and link development, both of which can be achieved with the assistance of a blog. The initial stages of any new search engine optimization campaign can be difficult, but if you commit and stick to the power of blogging, you can create a community within your field and be a huge success in your SEO efforts.
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Search Marketing Expo
Its coming again, the search marketing expo, looks like a great lineup too of speakers. Looks like Matt Cutts, my Google Guru will be making a return appearance should be a gooder, I am off to get my registration! Hope to see you all there!
Search Marketing Advanced
June 8-9, 2010Seattle, WA.
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Search Marketing Expo
Upcoming search marketing expo is being held in June 3-4 in Seattle, WA, at the Bell Harbor International Convention Center. Developer Day @ SMX Advanced will be held June 4.
See you there!
To register: Seach Marketing Expo -
Why crime does not pay….
I was scrolling through my number of daily Google alerts and I came across this post, I thought I would share with you the importance of choosing the right SEO company. Although on the lighter side, they did get taken to courts and lost.
“Kevin Heisler writes at Search Engine Watch that an “SEO agency” called Internet Advancement has been sued by Washington State and required to pay over $100,000 in fees for scamming its clients. Among the restitution includes penalties against offering services to new members and requiring refunds to be handed to scammed clients.”
Read the article for all of you search engine marketing companies that think it is wise to play with a web owners money.
Excerpt taken from:
http://www.seroundtable.com/archives/016875.html -
SEM Synergy
Bruce Clay and Friends get together and discuss the latest happenings in SEO and SEM.
“We’ve had an idea for a multidisciplinary show for a long time and are proud to be working with WebmasterRadio to produce SEM Synergy. Expect to hear from experts at the top of their field talking about the aspects of marketing they know best,” Clay said. “This show will discuss things that will change the way Internet marketers do their job, the way they think about SEO. It’s important to consider that there are many ingredients to a successful marketing project and on the show we talk about the interaction and intersection of them all.”
Listen to http://www.webmasterradio.fm
For SEM Synergy Wednesdays at 12:00 p.m. PST
The topics discussed will include SEO, PPC, analytics, design, branding and ethics.I will be tuning in…hear you there!
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Jill Whalen Talks About SEO Standards
As I was reading through my Google alerts (my first thing in the morning read), and I happened upon this article from one of my SEO gurus, honestly this woman is a genius, anyway I digress…I thought it might be an interesting read for some of my followers so I will post a bit of a tidbit here and link it up to the article.
We Don’t Need SEO Standards
“Last month I attended the SMX West session in Santa Clara entitled Is it Time for Search Marketing Standards? It was an interesting session, but I wasn’t really sure where I stood on the issue at the time. Now that I’ve had a few weeks to think about it, I’ve come to the conclusion that not only would it be impossible to come up with standards that most would be happy with, I strongly believe that we don’t need them at all.”
- Jill Whalen
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SEO NEWS ** PR UPDATE**
As many of you may or may not have noticed, it looks like we are in the beginnings of a new algo change. I have been jumping on the forums and keeping my eyes and ears open into any developments that may be taking place in this latest Google dance.
So far the biggest thing I have noticed, is PR for a number of sites has gone down, yet rankings seem to be holding steady, and even rising. Lets keep our fingers crossed.
CMH Web Services is breaking through to the second page on their targeted keyword “SEO Firm” although it seems we are losing our PR battle.
I will check in early next week and see where our results will lie!
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Latest Update ** Breaking News**
CMH Web Services has been officially accepted in to the Better Business Bureau! We joined the organization to make a lasting effort in our promise to maintain ourselves as an ethical SEO firm in the many years to come!
CMH Web Services
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